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Category Management Foundation Classroom


Total number of courses

Denali Academy’s 2-day course Category Management Foundation course is designed for:

  • New or aspiring category managers;
    Category managers or procurement professionals who want to improve their strategic skillsets;
  • Category managers who are part of an organizational shift from a more tactical approach a more strategic one;
  • Procurement professionals seeking to earn continuing education hours for their ISM or APS certification.

Key Benefits

  • Learn to better understand stakeholder requirements, separate “wants” from “needs” and build learnings into sustainable strategies
  • Build a strong project pipeline as a result of the category strategy
    Tie strategies and category plans to sourcing projects and learn to improve implementation
  • Employ key elements of change management to get stakeholders on board with implementing category management
  • Learn to communicate more effectively with stakeholders based on personality types so that they understand your message and see the value in your proposals
  • Use templates for all steps of the category management process, including market analysis, category plan, requirements assessment, and stakeholder mapping (templates available to take home).

Learning Outcomes

  • Understand category management framework and processes that are applicable across industries and categories
  • Know how to apply key methodologies such as requirements analysis, Porter’s Five Forces, and strategy development
  • Develop a category management mindset that recognizes what it means to be strategic in day-to-day activities

Understand critical soft skills and how to leverage them for success.

Course NameTypeDetails 
Category Management Foundation ClassroomClassroom  
Category Management Foundation Online CoursesE-Learning  
Total: 2
Amount: $ 2 400.00